EP. 97 | Soccer, Family & Community: Adan & Yesenia Olivas on Building the Permian Soccer League

What started as a Sunday pickup game between two friends has grown into one of Midland’s fastest growing sports communities. On this episode of BAM BizTalk, Angel sits down with Adan and Yesenia Olivas, founders of the Permian Soccer League, to talk about how a shared passion for soccer turned into a league that now includes dozens of teams across multiple divisions, and what it took to build it from the ground up. In this episode, we cover: How Adan and his friend Victor Gomez first came up with the idea for a Seven vs Seven league in Midland The knee injury that ended Adan’s playing career and led him to build the league instead Growing from 20 teams in the first season to over 60 teams today The different divisions, including men’s, women’s, coed, and the 11 vs 11 league Why the league was built around families instead of pure competition How Midland’s investment in new soccer specific fields is fueling growth across the city The upcoming West Texas Cup and what it means for local tournaments and tourism Free training programs open to women and kids who want to get involved How teams and coaches are supported through sponsorships and registration What’s next for the Permian Soccer League, including plans for a youth division Whether you’re already part of the league or just curious how a grassroots idea turned into a community movement, this conversation shows what’s possible when people build something families can be part of together.