EP01.从自由职业者到品牌创始人:你准备好站出来了吗? episode artwork

EPISODE · Jul 24, 2025 · 22 MIN

EP01.从自由职业者到品牌创始人:你准备好站出来了吗?

from 热产的品牌浓缩 BrandPresso

# Brandpresso EP01 B2B 专家 / 自由职业者,如何华丽转身做 B2C 品牌创始人?欢迎来到「热产的品牌浓缩 / BrandPresso」,一个将品牌思维浓缩呈现的空间。你是否也曾觉得“品牌”这件事,总像是在抓一朵飘忽的云?传统管理学中的品牌概念,就像一颗颗尚未研磨的生咖豆,生涩、难入口。而在这里,我们用 Brandpresso 的方式缓缓萃取那些温暖又有香气的品牌故事,为你冲煮出一杯既好入口又意味深长的对谈之饮。☕️🎙 本集概要“技术牛、渠道熟” ≠ “必能打造好品牌”。在本期首播内容中,Laurent和Joyce结合真实案例,拆解从 “To B 服务者”跨越到 “To C 品牌领导者”的三大关键:1. 心态转变:从“被认可”到“主动承诺”2. 市场策略:善用 Pull拉力,而非 Push硬推3. 技术路径选择:自建品牌 or 授权输出如果你正处在...去小宇宙查看完整单集简介在小宇宙查看该单集文稿

Episode metadata supplied by the publisher feed · Published Jul 24, 2025

Embed this episode

Ready to play

EP01.从自由职业者到品牌创始人:你准备好站出来了吗?

0:00 22:32

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

No similar episodes found.

Frequently Asked Questions

How long is this episode of 热产的品牌浓缩 BrandPresso?

This episode is 22 minutes long.

When was this 热产的品牌浓缩 BrandPresso episode published?

This episode was published on July 24, 2025.

Can I download this 热产的品牌浓缩 BrandPresso episode?

Yes. Use the download control on the episode player to save the publisher-provided media file.
URL copied to clipboard!