EP02 | 先懂產品還是先懂客戶？破解B2B銷售的迷思 ft.曾怡鈞 Alex 銷售教練【銷售診療室】

from 關鍵銷售力｜從洞察到行動，發展專屬於你的銷售優勢 · host 太毅國際 x Alex曾怡鈞

常常在銷售過程中陷入兩難：該把時間花在鑽研產品細節，還是深入了解客戶需求？明明準備了詳盡的產品資料，卻總是無法打動客戶；費盡心思理解客戶需求，卻又不知如何有效連結產品優勢。在這集銷售診療室中，資深銷售顧問Alex以精闢的自行車比喻，揭示產品知識與了解客戶如何相輔相成，並分享獨特的飛輪效應銷售法，幫助你擺脫「二選一」的迷思。想突破B2B銷售瓶頸、建立長期客戶信任的你，這集內容將顛覆你對企業銷售的既有認知！ 🎯本集綱要 B2B銷售中產品知識 vs.了解客戶的重要性銷售過程的飛輪效應 -- Hosting provided by SoundOn

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EP02 | 先懂產品還是先懂客戶？破解B2B銷售的迷思 ft.曾怡鈞 Alex 銷售教練【銷售診療室】

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This episode was published on January 8, 2025.

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