EP085: 5 Dos and Don’ts For Patient Seminars

Whether you like it or not, sales or new patient generation is a vital part of running a practice as nothing happens until a transaction occurs.     If you notice the busiest practices aren’t necessarily the ones that have more experience or skills than you do, they just know how to market themselves better.      McDonalds is not the one that sells the tastiest burgers but they sell the most, are you with me on this?     I was reading one of the best-selling books in sales called the Ultimate Sales Machine written by Chet Holmes and he had this saying…     “When you sell, you break rapport. When you educate, you build it. Sales is all about building rapport with your prospects.”      You can now see the importance of educating patients and in this podcast, I’m going to show you 5 things dos and don’t when it comes to organising a patient seminar or dinner with doc event.    Thank you for checking it out!💕     ==================   Show Notes    Links mentioned in this episode:     Discovery call booking link: https://onlinemarketingfordoctors.com/discovery-call-booking    Automated Webinar Sales Funnel online course: https://onlinemarketingfordoctors.com/webinar-sales-funnel-course