EP11: Brennan Dunn on building his startup, Planscope episode artwork

EPISODE · Jan 30, 2013 · 35 MIN

EP11: Brennan Dunn on building his startup, Planscope

from Product People · host Justin Jackson

How do you make a name for yourself, and your product?That’s the question we posed to Brennan Dunn.  It seemed like almost overnight he was everywhere: blog posts on Hacker News, popping up in my Twitter stream, and promoting a new product for consultants called Planscope. In this episode we delve into how he made this happen: we asked him how he got his start in products, how he promoted himself, and what Latin has to do with all of this.Highlights“Businesses value [services] more than consumers, because [time lost] is literally costing them money.” – Brennan Dunn“Listen to what people, who have a financial interest, are complaining about!” – Brennan DunnIt’s clear that Brennan’s real advantage is that he’s passionate about his customers: he honestly wants to make their lives better.“People don’t buy software, they buy outcomes” – Brennan DunnShow notesPlanscopeBuild a consultancy workshopBook: Double Your Freelancing RateBook: Sell Yourself Online37signals on Apple.comBrennan Dunn (@brennandunn) on Twitter 🎙️ Podcast hosting is provided by Transistor.fm.📺 Learn how to start your own podcast!

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