Ep1128: Adam Hanft: Trust Evolution in the Digital Age

Misinformation has never been more powerful—or more dangerous. Adam Hanft, a branding expert and communication strategist, explores how deep fakes, AI-generated content, and evolving digital landscapes are reshaping our ability to trust what we see and hear. Drawing on psychology, history, and marketing insights, he unpacks the challenge of distinguishing reality from manipulation—and why the future of trust depends on both technological solutions and human adaptability.