EP12 | 19岁接班我来也，从迷茫到扛起50年家族品牌 ft. Raymond

from 00后与CEO的深度访谈 · host CEO CIRCLE CLUB

🔔欢迎收听《00后与CEO的深度访谈》本集《CEO Circle Club》，我们邀请到一位“站在家族光环下，却选择重新定义五十年老品牌的第三代 CEO” —— Olaiya 我来也 CEO, Raymond 我来也这个名字，对很多马来西亚人来说并不陌生。它不只是一片肉干，更是一代人的新年记忆。但当品牌来到第三代手上，挑战从来不是接手，而是突破。 Raymond 曾经历迷茫与压力，也曾活在前两代的光环之下。直到他明白：接班不是复制，而是在传承中创造属于自己的时代。从传统肉干到电商、联名合作与年轻化营销，他正用新的方式，让我来也持续被看见。他相信，老品牌最难被复制的，不是产品，而是背后的故事、文化与精神。 🤝This episode is brought to you by CelcomDigi Business 📶 CelcomDigi Business 5G with WiFi 7高速、稳定、即插即用的企业网络方案，支援多达 128 台设备同时连接，并可为关键业务设备设定专属网络通道，适用于活动现场、移动办公及 SME 日常营运。 🔗 了解更多: https://business.celcomdigi.com/plan/5g-wifi 📌 记得订阅 @CEOCircleClub和我们一起听见更多 CEO 背后真实的选择、挑战与突破。 #CEOCircleClub #Olaiya #我来也 #Raymond #CEO访谈 #创业故事 #家族企业 #企业接班 #企二代 #企三代 #品牌传承 #马来西亚企业 #传统品牌 #品牌年轻化 #年轻人必听 ✨精选主题：家族企业传承、第三代接班、传统品牌年轻化、我来也成长故事✨ Chapter： 00:00 精彩预告 02:24 家庭背景 04:20 性格相反的最佳拍档 06:09 活在家族光环下的迷茫 07:43 从叛逆到自我觉醒的转折点 09:20 父亲的期望与传承 11:17 接班人的压力与挣扎 13:18 重新思考生命的意义 15:19 上一代打下的基础上，下一代该承担什么？ 17:13 接手后做了什么颠覆性改变？ 18:22 SME转型关键点：危机来临时做对了什么？ 22:24 我来也的独特之处 24:04 我来也是否会上市 25:12 家人与事业之间的考验 26:24 管理团队的底层逻辑 28:25 对自己在品牌的定位 29:59 我来也的竞争力是什么？ 31:04 我来也的未来发展 32:36 若没有家族品牌光环，如何从零开始？ 33:21 让品牌再走50年的关键 34:05 给年轻人的建议 35:21 给企二代/企三代的建议订阅追踪我们！📣 订阅频道以收看更多精彩内容： 🎙️ IG: / ceocircleclub 🎙️ XHS: https://www.xiaohongshu.com/user/prof... 📬 商业合作：[email protected] 「企划: CEO CIRCLE CLUB」

Episode metadata supplied by the publisher feed · Published Jun 30, 2026

Embed this episode

Attribution link and audio player

Ready to play

EP12 | 19岁接班我来也，从迷茫到扛起50年家族品牌 ft. Raymond

0:00 35:37

1×

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

Share this episode

Similar Episodes

No similar episodes found.

Similar Podcasts

The Brendan Ecker Influence Brendan Scott Ecker The Brendan Ecker Influence is hosted by Brendan Scott Ecker — a 27-year-old American entrepreneur, Michigan real estate agent, CEO of Gold Shark Media Ai, founder of PassRE USA, investor, law enforcement officer, former NCAA two-sport athlete, and author of Beyond the Beat and How I Made My Dorm My Office. Ecker went from a middle-class “Matrix” upbringing to building a fast-growing digital brand, scaling multiple businesses, and growing a YouTube channel with over 27,000 subscribers. With a background in Criminology, law enforcement, and competitive athletics, he blends discipline, strategy, and mindset into everything he teaches. On this podcast, Brendan breaks down the real frameworks behind wealth, business, real estate, marketing, AI, geopolitics, mindset, and personal growth. He discusses the journey in growing his businesses, documenting the wins, failures, and the tactical steps that helped him escape

Frequently Asked Questions

How long is this episode of 00后与CEO的深度访谈?

This episode is 35 minutes long.

When was this 00后与CEO的深度访谈 episode published?

This episode was published on June 30, 2026.

Can I download this 00后与CEO的深度访谈 episode?

Yes. Use the download control on the episode player to save the publisher-provided media file.

URL copied to clipboard!