EP12《從口譯現場看台義商務：跨文化溝通的微妙挑戰》ft 中英義口譯專家蕭乃嫣

from ACTI · host 義大利台灣商會 Associazione Commerciale Taiwanese in Italia

在義大利做生意，最大的挑戰真的是語言嗎？很多台灣企業在與義大利合作時，第一個想到的困難，是語言隔閡。但真正讓合作卡住的，往往不是單字或文法，而是對彼此「節奏、文化與潛規則」的理解差異。本集邀請長期在義大利國際會議與跨文化商務場合擔任專職口譯的中英義口譯專家蕭乃嫣（Rita），從她十年的第一線經驗出發，帶我們看見語言背後更深層的溝通挑戰。我們談到： 🎧 為什麼口譯的工作，從會議開始前就已經啟動？ 🎧 台灣效率 vs 義大利節奏，雙方如何調整期待？ 🎧 當商務談判出現僵局，口譯該進還是該退？ 🎧 中文作為「情境式語言」，為何特別考驗跨文化理解？ 🎧 為什麼在義大利市場，能否使用母語溝通，會影響信任與合作位置？ Rita 也分享一個真實案例：同樣的需求，英文 email 來回無法解決，但改用義大利文溝通後，問題卻立即迎刃而解。這不只是翻譯的問題，而是理解與被理解的問題。如果你正在思考： 🇮🇹 義大利市場英文是否足夠？ 🇮🇹 是否需要義大利文口譯協助？ 🇮🇹 如何在跨文化商務中建立更穩固的信任關係？這一集，會給你一個更立體的視角。 📌 以下是可以聯絡到Rita Hsiao的地方： Instagram: rita.the.voice Facebook: https://www.facebook.com/rita.the.voice Website: https://ritahsiao.com/ Email: [email protected] Powered by Firstory Hosting

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EP12《從口譯現場看台義商務：跨文化溝通的微妙挑戰》ft 中英義口譯專家蕭乃嫣

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