EP121. 盲盒解密：泡泡瑪特的套路與你掉進的坑

from 電商放手一搏 · host 首邑電商顧問

電商放手一搏第 121 集，盲盒解密：泡泡瑪特的套路與你掉進的坑當公仔不再只是可愛的收藏品，而成為引發打架與炒作的焦點？從倫敦街頭的排隊混戰，到二手市場價格飆漲，再到企業市值突破3,880億元，泡泡瑪特這個來自北京的潮玩品牌，正以驚人速度席捲全球。這集節目，我們要來聊聊泡泡瑪特爆紅背後的行銷結構、IP經濟邏輯。本集來賓：想不同國際股份有限公司產品經理 Mia 🎧🎙不想錯過精彩的「電商放手一搏」節目內容現在就手刀訂閱✅️ 我們也有▶️YouTube https://lihi.cc/CH7od 留言告訴我你對這一集的想法： https://open.firstory.me/user/cldwg7z930mfj01t47yii3icj/comments Powered by Firstory Hosting

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EP121. 盲盒解密：泡泡瑪特的套路與你掉進的坑

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This episode was published on June 20, 2025.

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