EP121|順應時代推陳出新,本土爆米花品牌星球工坊走向國際! episode artwork

EPISODE · Aug 21, 2022 · 35 MIN

EP121|順應時代推陳出新,本土爆米花品牌星球工坊走向國際!

from 電商原來是醬 · host 林克威 & Yifang

?來賓:星球工坊創辦人 李佳祐 Ben 為什麼從工程師身份投入爆米花市場?起初使用哪些方式推廣品牌?品牌重塑的過程遇到什麼跳戰?大型通路上架跟官網銷售策略有什麼不同?有做團購或網紅行銷嗎?團購有什麼方式或小技巧?如何評估是否可以展店、開新門市?在國際市場推廣上遇到什麼問題? ?星球工坊:https://www.magiplanet.com/zh-TW ?更了解林克威 專欄|https://cnews.com.tw/author/cnews132/ IG|https://www.instagram.com/ecpro.tw FB|https://www.facebook.com/ecpro.tw 贊助我們一杯咖啡|https://open.firstory.me/join/ecpro 本節目由【聲歷其境】團隊製作播出 Powered by Firstory Hosting

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EP121|順應時代推陳出新,本土爆米花品牌星球工坊走向國際!

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