EP129. 買一送一 vs 半價優惠 ? 賣家必懂的銷售策略 episode artwork

EPISODE · Aug 15, 2025 · 24 MIN

EP129. 買一送一 vs 半價優惠 ? 賣家必懂的銷售策略

from 電商放手一搏 · host 首邑電商顧問

電商放手一搏第 129 集,買一送一 vs 半價優惠 ? 賣家必懂的銷售策略 🎧 如果你是一位賣家,今天要做促銷,你會選擇「買一送一」還是「全部半價」?看起來折扣一樣,為什麼有的品牌靠買一送一賣翻天,有的卻因半價而血本無歸?這集我們從行銷心理學、消費者反應,到實際操作的成本考量,帶你一次看清楚這兩種促銷方式背後的眉角。 本集來賓:首邑電商顧問 熊哥 🎙不想錯過精彩的「電商放手一搏」節目內容 現在就手刀訂閱✅️ 我們也有▶️YouTube https://lihi.cc/CH7od 留言告訴我你對這一集的想法: https://open.firstory.me/user/cldwg7z930mfj01t47yii3icj/comments Powered by Firstory Hosting

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EP129. 買一送一 vs 半價優惠 ? 賣家必懂的銷售策略

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