EP16 商品的價格&《定價背後的心理學》ㄧ書

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《定價背後的心理學》作者是 *英國經濟學家—李.考德威爾（Leigh Caldwell)。大是文化公司出版。 *英國亞馬遜也曾經對此書有五顆心評價，且說「買這本書的每一分錢都值得」 *本書有19個章節，內附「定價診斷書」。內容大多有企業真實案例為依據，是一本豐富且淺顯易懂定價心理學應用在事業上的寶典。若目前有再為商品定價傷腦筋者，這本書是很值的閱讀。 ◆隔週四更新 ◆留言及合作請來信 [email protected] ◆歡迎追蹤關注及分享 ◆獨衣創意服裝苑服裝專業網站 https://www.youtube.com/@unidress9846 ◆支持用心的創作，感謝贊助! https://pay.soundon.fm/podcasts/ec35d3ca-d523-4e68-b28d-c9cd31a10f77 ◆Apple Podcast(線上聽)(前往所有節目) https://podcasts.apple.com/us/podcast/服裝密碼/id1690163220 ◆SoundOn(線上聽)(前往所有節目) https://sndn.link/unidress123 ◆Pinkoi(獨衣服飾銷售平台) https://www.pinkoi.com/panel/listings/normal?utm_source=Line&utm_medium=ios_share&utm_content=unidress&utm_campaign=koc&utm_term=&openExternalBrowser=1 -- Hosting provided by SoundOn

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EP16 商品的價格&《定價背後的心理學》ㄧ書

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