🎧EP162 feat. 牽猴子股份有限公司共同創辦人王師｜國片推手，台灣知名電影行銷人的心路歷程

from Jason好好聊 · host 楊佳燊Jason

來賓：牽猴子股份有限公司共同創辦人王師本集邀請牽猴子股份有限公司共同創辦人王師，與大家分享他在電影行銷領域超過二十年的經驗。王師是臺灣影視產業的資深行銷人，畢業於國立臺灣大學工商管理學系企業管理組，曾在聯合利華工作，但因熱愛影視而選擇切換跑道。2011年，他與李烈和馬天宗共同創辦了牽猴子股份有限公司，並致力於電影策畫、製作、行銷、發行及版權銷售。牽猴子公司至今已發行及營銷超過百部院線電影，如《翻滾吧！阿信》、《看見台灣》、《總鋪師》和《咒》等，創造了超過12億台幣的票房。王師於2024年6月出版了首部自傳《幹話力》，分享其在影視產業中的心路歷程與豐富經驗。這次王師將與我們分享電影市場的變遷，以及牽猴子未來的電影發行計劃。 _ 本集重點： ☑️ 新書《幹話力》介紹 ☑️ 進入影視產業的契機 ☑️ 「牽猴子」的成立背景與命名由來 ☑️ 「口碑」對於電影行銷的影響力 ☑️ 商業電影最重視情感共鳴：哭、笑、嚇和熱血 ☑️ 短影音和串流平臺對電影市場的影響 ☑️ 未來的電影發行計畫，包括即將上映的《鬼才知道》【本節目由傑思愛德威製播】 ✔✔聯絡我們 ➠ [email protected] ✔傑思‧愛德威官網➠ https://js-adways.com.tw ✔傑思‧愛德威粉絲團➠ https://facebook.com/jsadways -- Hosting provided by SoundOn

Episode metadata supplied by the publisher feed · Published Jul 12, 2024

Embed this episode

Attribution link and audio player

Ready to play

🎧EP162 feat. 牽猴子股份有限公司共同創辦人王師｜國片推手，台灣知名電影行銷人的心路歷程

0:00 45:02

1×

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

Share this episode

Similar Episodes

No similar episodes found.

Similar Podcasts

Wealth, Wine and Wisdom Andy Fenton, Jason Whitton Financial worlds collide when real estate expert Jason Whitton and sharemarket expert Andy Fenton come together each Friday for a wine. Wealth, wine and wisdom - more wine than anything else - is a relaxed retrospective look back at what’s been happening this week in the world of wealth, and what might happen next week and beyond.Andy Fenton is Managing Director at Fenton Financial. Jason Whitton is co-founder of Positive Real Estate. Lightning in a bottle: Entrepreneurial journeys from idea to exit UBS advisor podcasts In this podcast series, Josh Pottinger and Jason Chirogianis, two veterans with over 3 decades of experience in the financial services industry bring real world perspectives to help business owners and entrepreneurs through the process of making the decision to monetize their ownership position, managing the process and then life after. Throughout this series, they’ll provide their own thoughts as well as interview key people along the way. Email questions / comments to [email protected] Wall St For Main St Jason Burack, Mo Dawoud and John Manfreda Wall St for Main St provides alternative financial information, research, education and consulting to Main Street investors using uncommon wisdom. Our goal is teaching people how to fish for themselves instead of trusting their financial adviser. We interview top investors, traders, money managers, financial commentators, economic experts, authors, CEOs and newsletter writers from around the world to discuss the latest events in the global economy and financial markets.

Frequently Asked Questions

How long is this episode of Jason好好聊?

This episode is 45 minutes long.

When was this Jason好好聊 episode published?

This episode was published on July 12, 2024.

Can I download this Jason好好聊 episode?

Yes. Use the download control on the episode player to save the publisher-provided media file.

URL copied to clipboard!