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EP163 ∣ 從哪家飯店集團的會員制能讓人充滿期待,到常客計畫到底應該如何操作 ft. 虎咪∣哩程達人 episode artwork

EPISODE · Jul 9, 2024 · 24 MIN

EP163 ∣ 從哪家飯店集團的會員制能讓人充滿期待,到常客計畫到底應該如何操作 ft. 虎咪∣哩程達人

from 一談就贏 · host Alex鄭志豪的談判教室

繼前面幾集把焦點集中在哩程和航空公司,由於經常出國,本集來賓虎咪也對各大主流飯店的會員計畫有著親身體驗並知之甚詳。就他的經驗來說,萬豪 (Marriott)、希爾頓 (Hilton)、洲際 (IHG)、凱悅 (Hyatt) 、……這幾家主流連鎖飯店集團,哪家最讓他覺得滿意呢?又有哪家會讓他認為缺少期待呢? 從航空公司的哩程計畫,再到飯店的會員計畫,行銷出身的虎咪又是怎麼看待這種旨在培養客戶忠誠度的常客計畫呢?其他業者又同樣可以導入這種常客計畫嗎?歡迎大家收聽。 ☝️ 合作及發問請洽: [email protected] ☝️ 一談就贏網站: nego.com.tw ☝️ 鄭志豪Alex老師臉書粉絲專頁: facebook.com/dtrtthebest ☝️ 一談就贏YouTube頻道: https://www.youtube.com/@alexnegotiation ☝ 更多內容歡迎訂閱免費電子報: https://www.nego.com.tw/subscribe -- Hosting provided by SoundOn

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EP163 ∣ 從哪家飯店集團的會員制能讓人充滿期待,到常客計畫到底應該如何操作 ft. 虎咪∣哩程達人

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