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EP1658【吳淡如】商品全面漲價一定掛！怎樣漲價消費者不會憤怒？ episode artwork

EPISODE · Aug 23, 2024 · 16 MIN

EP1658【吳淡如】商品全面漲價一定掛！怎樣漲價消費者不會憤怒？

from 吳淡如人生實用商學院 · host 吳淡如

通膨時代萬物皆漲，你有沒有發現很多東西都漲價了呢？ 曾有知名店家發出公告說「原定價不敷成本，要全面漲價」， 結果銷量急速下滑剩五分之一， 在漲價決策上，這個老闆到底犯了什麼錯？ 如果非漲不可，身為老闆的你該怎樣漲價，消費者才不會憤怒呢？ -- Hosting provided by SoundOn

Episode metadata supplied by the publisher feed · Published Aug 23, 2024

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EP1658【吳淡如】商品全面漲價一定掛！怎樣漲價消費者不會憤怒？

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