EP182: Jeff Hook & The Personalization of Discipleship via AI and Machine Learning

Thanks to the global pandemic, churches around the world have made leaps and bounds, digitally. Even, as aggressive as, the church has been in forging new digital and phygital (tm) strategies, let me tell you some terms they’re not yet taking seriously: Artificial Intelligence, Machine Learning. The future of not only church, but tech in general, is centered around this idea of personalization. Using data openly available to craft messages, training, and discipleship specifically for individuals. I know what you’re thinking. “Data is so boring.” But data coupled with some AI and Machine Learning? Groundbreaking potential as we tailor our teachings and resources specifically for the people. Artificial Intelligence. Machine Learning. It’s not The Matrix quite yet. Let’s learn how these things can be used to the church’s advantage. Complete Show Notes and Online Video Available at THECHURCH.DIGITAL