#EP184 - O futuro da publicidade digital no Brasil com Le...

What this episode covers

A publicidade digital mudou e continua mudando em uma velocidade cada vez maior.Neste episódio, Leandro Ramos, Gerente Geral de Negócios Digitais do UOL e uma das mentes por trás do UOL Ads, compartilha sua visão sobre a evolução da mídia digital no Brasil, o uso estratégico de dados, o equilíbrio entre branding e performance e o papel da inteligência artificial nas campanhas atuais.Com mais de 20 anos de experiência no mercado, Leandro lidera frentes de Vendas, Customer Success e Growth, acompanhando de perto os desafios de marcas e agências em um ecossistema cada vez mais competitivo, tecnológico e orientado a resultados.Ao longo da conversa, ele fala sobre ROI em campanhas de branding, integração entre canais, comportamento do consumidor brasileiro, mídia programática, eficiência operacional e o que deve moldar o futuro da publicidade nos próximos anos.Uma conversa essencial para quem quer entender como marcas podem anunciar melhor, tomar decisões mais inteligentes e construir estratégias digitais mais eficientes.DÊ O PLAY PARA CONFERIR ▶️BRUNO NAKATI - Instagram @bruno_nakatiViCTOR MORAES - Instagram @ victorhdcmoraesDIREÇÃO/PRODUÇÃO: TRUE AGENCY - https://www.instagram.com/trueagency/

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How long is this episode of Como fazer podcast?

This episode is 1 hour and 32 minutes long.

When was this Como fazer podcast episode published?

This episode was published on May 21, 2026.

What is this episode about?

A publicidade digital mudou e continua mudando em uma velocidade cada vez maior.Neste episódio, Leandro Ramos, Gerente Geral de Negócios Digitais do UOL e uma das mentes por trás do UOL Ads, compartilha sua visão sobre a evolução da mídia digital no...

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