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EP188: Multi-Brand Ecommerce: How The Bottle Club Is Using Its Ecommerce Platform, Akeneo PIM & Algolia To Drive Sales episode artwork

EPISODE · Jul 11, 2023 · 43 MIN

EP188: Multi-Brand Ecommerce: How The Bottle Club Is Using Its Ecommerce Platform, Akeneo PIM & Algolia To Drive Sales

from Inside Commerce: Ecommerce Strategy, CX and Technology Podcast · host Paul Rogers and James Gurd

The Bottle Club is a multi-brand ecommerce store selling nearly 10,000 different alcohol products. It has achieved considerable growth over the last few years, implemented specialist 3rd party systems to enhance its ecommerce capabilities. In this episode we talk to head of ecommerce, Tim Martin Harvey, about the tech stack, how they approach multi-brand selling on Shopify, the value the Akeneo PIM has added and insights into using Algolia to improve search and merchandising results.

What this episode covers

The Bottle Club is a multi-brand ecommerce store selling nearly 10,000 different alcohol products. It has achieved considerable growth over the last few years, implemented specialist 3rd party systems to enhance its ecommerce capabilities. In this episode we talk to head of ecommerce, Tim Martin Harvey, about the tech stack, how they approach multi-brand selling on Shopify, the value the Akeneo PIM has added and insights into using Algolia to improve search and merchandising results.

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EP188: Multi-Brand Ecommerce: How The Bottle Club Is Using Its Ecommerce Platform, Akeneo PIM & Algolia To Drive Sales

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Frequently Asked Questions

How long is this episode of Inside Commerce: Ecommerce Strategy, CX and Technology Podcast?

This episode is 43 minutes long.

When was this Inside Commerce: Ecommerce Strategy, CX and Technology Podcast episode published?

This episode was published on July 11, 2023.

What is this episode about?

The Bottle Club is a multi-brand ecommerce store selling nearly 10,000 different alcohol products. It has achieved considerable growth over the last few years, implemented specialist 3rd party systems to enhance its ecommerce capabilities. In this...

Can I download this Inside Commerce: Ecommerce Strategy, CX and Technology Podcast episode?

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