EP2:HKMA市場策劃獎十強!點解NGO唔鍾意「麥當勞咖啡退休」案例? episode artwork

EPISODE · Sep 12, 2024 · 18 MIN

EP2:HKMA市場策劃獎十強!點解NGO唔鍾意「麥當勞咖啡退休」案例?

from Society Creators 社福營銷講 · host Society Creators

Adsupervisor上年為HKMA設計一系列NGO Marketing課程, 當中重點案例分析就是「麥當勞咖啡退休,全數升級McCafe」案例 Marketer固然震撼又喜愛,但NGO學員卻相當反對? 一齊回顧當年HKMA課堂事!

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EP2:HKMA市場策劃獎十強!點解NGO唔鍾意「麥當勞咖啡退休」案例?

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