EP217: Jeff Goins - How To Create Captivating Ideas

The BIG idea. If you create one, it can potentially spread like a wildfire and captivate the world. According to today's guest, an idea doesn't need to be true in order to gain steam. Why? Because most people follow leaders for their interesting ideas, not their true ideas. Jeff Goins is a blogger, speaker and the best-selling author of five books, including The Art of Work and Real Artists Don't Starve. He helps thousands of writers succeed and create ideas that are bigger than themselves through his online courses, events, and coaching programs. During this interview, you'll learn… How to make your idea interesting The law of the first Why practicing in public is the best kind of marketing To find out more about Jeff, visit https://www.thethoughtleaderrevolution.com/.