EP222 The Invisible Edge Book Launch episode artwork

EPISODE · May 19, 2026 · 27 MIN

EP222 The Invisible Edge Book Launch

from Be Freaking Awesome Podcast · host Angela Belford & Sami Kinnison

Send us Fan MailMost people who write a book are terrified when it comes out. Angela was, too the first time. And the second time, she was more settled but still working through it. This time? Something is genuinely different. And that difference is kind of the whole point of the book itself.The Invisible Edge is Angela's third book, and it is a leadership fable five fictional business owners, one executive coach, and a mastermind that slowly unpacks the hidden beliefs each of them has been carrying since long before they ran a company. The premise sounds familiar if you have been around this podcast for a while: the seven core limiting beliefs, the nervous system, the idea that what fuels your success might also be what quietly makes that success unsustainable. But the format is completely different -- it is a story, not a framework, and it was designed to make the Traveling Light concepts feel more like something you can inhabit rather than something you have to study. In this episode, we dig into:What it actually feels like to release a book from a nervous system that is no longer activatedWhy Angela thought she would never be type-A driven again after doing the belief work -- and what happened insteadThe two and a half years these characters spent wandering around in her head before hitting the pageHow the five fictional businesses each serve as a metaphor for one of the seven core limiting beliefsWhat changed between Be Freaking Awesome, Traveling Light, and this one -- and why it matters for readers of all threeSami and Angela also get into the rabbit-trail energy that makes this podcast what it is (yes, they fact-checked whether car ozone sensors are real mid-episode -- they are), the story of a family that passed Traveling Light between three generations, and what Angela is building toward as she looks ahead to book four and the ten-year anniversary of Be Freaking Awesome.If you have ever wondered what it looks like to actually integrate the internal work -- not just learn it, not just teach it, but live inside it -- this episode is a really good window into that. Angela is not performing calm. She is calm. And the difference is worth hearing.Press play right now. Not because it is a book launch, but because this is one of those conversations that will make you think about your own check engine light -- and whether you have just been driving around with it on.Mentioned in this episode:The Invisible Edge by Angela Belford -- bfreakingawesome.com/the-invisible-edge-preorder and on Amazon, Barnes & Noble, Walmart.com, and Target.com (paperback and hardcover available)Traveling Light by Angela Belford -- amazon.com/dp/0999186221Be Freaking Awesome by Angela Belford -- available on AmazonAngela Belford -- angelabelford.comRelated episodes:EP95 -- Limiting Beliefs and the Nervous System Toolbox: The foundational episode for understanding the seven core beliefs that every character in The Invisible Edge is working through.EP144 -- How Thoughts Create Feelings: Angela breaks down the belief replacement framework that becomes the teaching methodology in the book.EP207 -- The Inner Critic: The book's characters are all navigating some version of the inner critic -- this episode is the deep-dive companion.EP178 -- Workaholism and Core Beliefs: Angela and guest Moyra Gorski explore how "I have what it takes" gets weaponized as workaholism -- directly relevant to the subtitle of The Invisible Edge.You've done the work. The retreats, the books, the coaching. And the pattern is still there. The Invisible Edge Foundation 1:1 Coaching is where that changes. Six sessions, one-on-one, body-based belief work that gets underneath what nothing else has touched. bfreakingawesome.com/invisible-edge-foundationSupport the showSign up at bfreakingawesome.com to get the latest news, insights, and episodes straight to your inbox.Follow Be Freaking Awesome on Facebook, LinkedIn, Youtube, and Instagram.Let us know what questions you want to be answered and discussed by emailing us at [email protected].

Episode metadata supplied by the publisher feed · Published May 19, 2026

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Send us Fan Mail Most people who write a book are terrified when it comes out. Angela was, too the first time. And the second time, she was more settled but still working through it. This time? Something is genuinely different. And that difference is kind of the whole point of the book itself. The Invisible Edge is Angela's third book, and it is a leadership fable five fictional business owners, one executive coach, and a mastermind that slowly unpacks the hidden beliefs each of them has been...

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EP222 The Invisible Edge Book Launch

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