EP224 | How Did 12KM Go Viral? (w/ Victor Hughes)

All it took was one post from Victor Hughes (a 12KM fan) to go viral, and the instagram algorithm did the rest.  Now with over 3 million clicks, hundreds and thousands of people from all over the world know of Pecci's short, russian, scifi horror film. But did this really happen?ILWP Podcast teams up with the Psycho-Cinematic Podcast on this special episode about viral marketing.---------------------------------------------Go to inlovewiththeprocess.com to watch 12KM______________________________►Victor's Podcast: https://www.youtube.com/c/BigVicMedia►Victor's IG: https://www.instagram.com/bigvicmedia►Mike's IG: instagram.com/mikepecci►ILWP's IG: instagram.com/inlovewiththeprocesspod------------->The Episode is Sponsored by►Bokeh Rentals: bokehrentals.com/► Atlas Lens Co: atlaslensco.com/mercury-series/► Indiprotools.com► Puget Systems: puget.systems/go/ILWTP► Jambox www.jambox.io Save 25% using this code: ILWP25► FujiFilm: fujifilm-x.com/► Jambox www.jambox.io --> Promo Code: ILWP25► FujiFilm: fujifilm-x.com/► FujiFilm Shop: https://bit.ly/3Q2zTHw ► FujiFilm Refurb: https://bit.ly/3I9NLh4 ► FujiFilmX-H2S: https://bit.ly/3i22hN5 Hosted on Acast. See acast.com/privacy for more information.