EP233: The Future of Analytics and Digital Marketing: Insights From The Elevar Summit episode artwork

EPISODE · May 8, 2024 · 40 MIN

EP233: The Future of Analytics and Digital Marketing: Insights From The Elevar Summit

from Inside Commerce: Ecommerce Strategy, CX and Technology Podcast · host Paul Rogers and James Gurd

In this podcast, James interviews Paul and his Vervaunt cofounder and performance marketing practice lead, Josh Duggan. Both recently attended Elevar's US summit on the future of analytics for ecommerce and digital marketing and in this episode we explore what's relevant to ecommerce teams. GA4  Attribution shifts Profit Data collection Creative Content

Episode metadata supplied by the publisher feed · Published May 8, 2024

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EP233: The Future of Analytics and Digital Marketing: Insights From The Elevar Summit

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