EP24 | Harriet Lamb | Fairtrade, Food Systems and Going Green | Local Heroes Podcast

In a world of so-called influencers, meet the real deal. A true change maker of our time. On this week’s Local Heroes Podcast, Chris and Dan meet Harriet Lamb, a woman who has spent her life sitting in the heart of the contradiction, brokering the relationship between David and Goliath, and disrupting the mainstream to make it fairer, greener, and more just. From leading the Fairtrade movement through the Banana Wars to challenging multinational giants on behalf of smallholder farmers, Harriet has redefined what ethical leadership looks like. Under her guidance, Fairtrade became more than a label, it became a global shift in how we value people and the planet. Now she’s turning her attention to the climate crisis, showing how the fight for environmental justice must go hand in hand with social equity. And while she’s out creating systemic change on a global scale, back home in Northumberland her partner is handcrafting sheep’s cheese, a quiet reminder that real change also happens close to home. Chris, who admits to being a little starstruck, and Dan dive into the stories, the struggles, and the stubborn optimism that drives one of the most quietly radical figures in modern activism. This is Harriet Lamb and this is the Local Heroes Podcast.