Ep24 Wealth & Wellness Brilliant Podcast| How Franchise Brokers Choose Brands to Present | Jolita Brilliant and Yeliv Jill Adams

In this episode, we dive into what franchise brokers consider when choosing which brands to represent. We also touch on what it takes to succeed as an emerging franchisor, doing business across cultures, and why international entrepreneurs are so eager to invest in U.S. franchises. Tune in for insights from years of experience connecting global investors with the right opportunities.