EP25 逆境突圍：用台灣味打開國際市場大門｜feat. 良品嚴選創辦人黃哲誠 Steve Huang

from CEO 的筆記本 · host Jason Chen

《CEO 的筆記本》本集邀請到「良品嚴選創辦人黃哲誠 Steve Huang」。他以「嚴選台灣好食材」為核心理念，從南門市場起步，將市場老師傅的手藝透過電商傳遞到全台，讓傳統風味走進更多人的日常。近年，他更成為推動洪瑞珍進軍日本市場的關鍵推手，持續以品牌實踐台灣味的國際化。他如何從探索台灣在地食材出發，打造多個深受歡迎的品牌？在面對團隊擴張過快、品牌策略重組的階段，他又經歷了哪些關鍵選擇與內心轉折？而他作為推動洪瑞珍三明治進軍日本的幕後推手，又有哪些不為人知的過程與挑戰？讓我們一同開啟《CEO 的筆記本》。本集重點： 🌟 從被迫接手，逆境中摸索出在地食材電商模式 🌟 深耕多品牌，將南門市場傳統美味推廣至全台 🌟 經歷團隊虛胖與重組，重新歸零再出發 🌟 洪瑞珍的日本之路：策略執行與國際化挑戰主持人：Jason Chen 📩 本節目由beBit TECH微拓科技製作聯絡我們：[email protected] -- Hosting provided by SoundOn

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EP25 逆境突圍：用台灣味打開國際市場大門｜feat. 良品嚴選創辦人黃哲誠 Steve Huang

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