EP28: Giants Will Fall: Rewiring the Enterprise to Become AI-Native with Melissa Reeve

Most organizations are treating AI like a technology rollout. Buy the tool, train the team, check the box. Melissa Reeve has spent 25 years watching that exact playbook fail, from digital transformation to agile to cloud, and she wrote a book about why this time the stakes are even higher. In this episode, Jason and Melissa dig into why AI represents the largest management challenge in the last century and why giant brands will fall if they keep running on 100-year-old management thinking while AI-native startups are eating their lunch. Melissa breaks down the Hyperadaptive Model from her new book, a five-stage framework for rewiring how organizations actually operate, not just how they deploy technology.