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EP298 ∣ 看電影學談判之《Air》(6):Nike創業之初的高風險經營策略,以及充滿冒險精神的10項經營原則 episode artwork

EPISODE · Jun 11, 2026 · 18 MIN

EP298 ∣ 看電影學談判之《Air》(6):Nike創業之初的高風險經營策略,以及充滿冒險精神的10項經營原則

from 一談就贏 · host Alex鄭志豪的談判教室

以為孤注一擲的簽下喬丹,就已經是Nike耐吉當初最大的冒險之舉了嗎?其實Nike的整個創業歷程,就是一頁頁充滿高風險的傳奇故事啊!在這次「看電影學談判」的《Air》系列最後一集,就讓Alex鄭志豪老師帶大家一起來回顧,這段打造運動界第一品牌的精彩過程,以及讓Nike之所以與眾不同的10項核心經營原則,讓大家更了解Nike的發展史。 ☝️ 合作及發問請洽: [email protected] ☝️ 一談就贏網站: nego.com.tw ☝️ 鄭志豪Alex老師臉書粉絲專頁: facebook.com/dtrtthebest ☝️ 一談就贏YouTube頻道: https://www.youtube.com/@alexnegotiation ☝ 更多內容歡迎訂閱免費電子報: https://www.nego.com.tw/subscribe ☝ 從改變遊戲規則,到掌握各個利害關係人,看班艾佛列克與麥特戴蒙再度攜手的《AIR》: https://pse.is/92wh8e -- Hosting provided by SoundOn

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EP298 ∣ 看電影學談判之《Air》(6):Nike創業之初的高風險經營策略,以及充滿冒險精神的10項經營原則

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