EP31: Kunal Shah on building breakout consumer internet products, founding Cred ($6.4B) and Freecharge ($450M exit), and angel investing in 200+ Indian startups

Kunal Shah is a serial entrepreneur and founder of two iconic Indian companies -- CRED and Freecharge. CRED is an Indian consumer fintech that is valued at over $6.4B, and Freecharge was one of the earliest Indian fintechs that sold to Snapdeal in 2015 for $450M.   Kunal has an unmatched track record not just as a founder, but also as an investor and thinker. He’s a prolific angel investor in over 200+ Indian startups and shares insightful, bite-sized philosophical wisdom on Twitter with over 700K followers. In this conversation we explore frameworks and insights that have guided Kunal's approach to building consumer internet products, the "delta-4" framework he uses to evaluate the potential for a breakout product,  how consumer behavior changes in trust vs trust-less societies, and his approach to angel investing. In the closeout, we ask Kunal about the most difficult/challenging feedback he has received and how he processed it, and superpowers he has identified in himself that he leans on day to day. LinksFollow Kunal and CRED on TwitterHit subscribe to keep up with new episodes!Follow Ashish and Zane on Twitter for summariesClick here to share feedback — it only takes a minute