EP325—【產業達人】AI與雲端工具助攻數位轉型 30年旅宿集團打造高效決策新模式 ft.168inn旅館集團策略長賴穎

《經理人月刊MANAGERtoday》日前公布2025第18屆「100MVP經理人」名單，北台灣最大連鎖特色旅宿業者—168inn旅館集團策略長CSO賴穎積極推動數位創新與轉型，透過導入 AI 與雲端工具，大幅提升內部決策效率，展現卓越的智慧決策力，從數百位候選者中脫穎而出，在數位創新類獎項類別獲得殊榮。賴策略長表示：「集團內有非常多年長、資深的前輩，對於傳統產業而言，其實是導入數位科技的很大的一項挑戰，但我們還是成功突破了各種難關。關鍵其實重點不只是把工具帶進來，而是要思考怎麼讓所有需要使用這套系統的人，都能夠用得簡單、用得順，也願意接受它，很開心的是，我們最後做到了！」他強調，未來將積極拓展海外市場，強化品牌影響力與創新服務。一家成立超過30年的旅館集團(1989年成立)，如何在競爭激烈的旅宿市場中，持續維持高住房率？多品牌經營、創新服務，再加上數位管理工具，背後藏著什麼關鍵策略？本集節目特別邀請168inn旅館集團策略長賴穎（兼任Ohotel 麗加園邸酒店總經理），分享品牌經營與數位轉型的第一線實戰經驗，歡迎聽眾朋友鎖定本集節目收聽。 -- Hosting provided by SoundOn

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EP325—【產業達人】AI與雲端工具助攻數位轉型 30年旅宿集團打造高效決策新模式 ft.168inn旅館集團策略長賴穎

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