EP327: The Dumb Sh*t Contractors Say - Wife Beater & Crocs Edition

Today Eric emphasizes the crucial role of professionalism and word choice in sales interactions. He argues that just as one wouldn't appear in unprofessional attire for an in-person meeting, using inappropriate language or slang is equally detrimental to a client's perception. The episode provides numerous examples of unacceptable vocabulary in sales, such as "cost," "problem," "cheap," "try," or "part ways," contrasting them with more effective alternatives like "investment," "challenge," "cost-effective," "experience," and "agreement." The overarching message is that every word contributes to the client's perception of trustworthiness and competence, underscoring the importance of thoughtful communication in sales presentations and discovery calls.  Key Takeaways: Always dress professionally for sales consultations to convey respect and seriousness. Refrain from using profanity, locker room talk, or casual slang in professional interactions. Choose positive and professional vocabulary, such as "investment" instead of "cost" and "challenge" instead of "problem." Frame your sales approach as a service or presentation aimed at helping clients, rather than merely "pitching." Be mindful that every word you use shapes the client's perception and can either build trust or create resistance. 🔗 Links and Resources Business & Sales Tools Contractor Sales Secrets Book a Call with Eric Triplett  Pond Industry Resources The Pond Digger Helix Pond Filtration EasyPro Pond Products Atlantic-Oase Fitz Fish Ponds – Koi Trips  Pond Trade Magazine Events & Communities 2025 LCR Summit (Oct. 20–21, Louisville, KY) TWT Contractor Circle (Facebook Group) TWT Contractor Power Circle (Facebook Group) Social Media The Pond Digger on Instagram The Pond Digger on Facebook Train With Triplett on TikTok