EP33. 多通路經營，從了解「通路」開始，電商平台 B2B 營運經驗談

from 電商放手一搏 · host 首邑電商顧問

電商放手一搏第 33 集，多通路經營從了解「通路」開始，電商平台 B2B 營運經驗談不管是多通路甚至全通路經營，對品牌來說無疑是一個曝光商品的管道，但你經營的通路屬性是否適合商品，通路能帶進的流量 (客群) 是不是商品的潛在客群，如何評估商品在通路的可能性，除了觀察電商平台的網頁呈現、館別架構，也別忘了好好跟平台窗口溝通，良好的互動配合增加商品曝光的機會，帶進期望的銷售量~ 了解通路絕對是進駐通路前非常重要的功課本集來賓：首邑電商顧問股份有限公司客戶總監 Peggy 留言告訴我你對這一集的想法： https://open.firstory.me/user/cldwg7z930mfj01t47yii3icj/comments Powered by Firstory Hosting

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EP33. 多通路經營，從了解「通路」開始，電商平台 B2B 營運經驗談

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