EPISODE · Jun 26, 2024 · 45 MIN
EP34: "I built the Clueless wardrobe" | Bianca Rangecroft, Founder & CEO of Whering
from Strategy & Tragedy: CEO Stories with Steph Melodia · host stephaniemelodia
Support the show: https://ko-fi.com/strategyandtragedy/ Bianca Rangecroft is the Forbes 30 Under 30 Founder & CEO of Whering, the AI-enabled digital wardrobe and personal styling app with the mission of upending the buy-use-dispose model by helping Gen-Z fashionistas get the most out of their wardrobe.Bianca has raised over £2.5 million in venture capital and now has 14 full-time employees, 150 brand partners and - most importantly - over 4M users.In this episode, you'll hear about:👗 Bianca's experience on BBC's Dragons Den👗 Going from scrappy bootstrapped startup to lean, mean, metric-focused scale-up machine👗 Hire slow, fire fast: the mindset shift needed with talent and most overlooked aspect of dismissing staff👗 Successful growth hacks with viral marketing (organic social done right!)👗 The power of networking and Bianca's advisory board for life👗 PLUS! What Victoria Beckham had to do with Whering!Download the app here: https://whering.co.uk/- Want more? Follow Steph:🤍 Instagram: https://www.instagram.com/stephmelodia/🤍 LinkedIn: https://www.linkedin.com/in/stephaniemelodia/ 🎬 Watch the episode on YouTube: https://www.youtube.com/@stephmelodia/ 🙏🏼 Support the show on Patreon: https://www.patreon.com/user?u=108229517 🎧 Don't forget to subscribe, rate, review, and share with a friend!
What this episode covers
Support the show: https://ko-fi.com/strategyandtragedy/ Bianca Rangecroft is the Forbes 30 Under 30 Founder & CEO of Whering, the AI-enabled digital wardrobe and personal styling app with the mission of upending the buy-use-dispose model by helping Gen-Z fashionistas get the most out of their wardrobe.Bianca has raised over £2.5 million in venture capital and now has 14 full-time employees, 150 brand partners and - most importantly - over 4M users.In this episode, you'll hear about:👗 Bianca's experience on BBC's Dragons Den👗 Going from scrappy bootstrapped startup to lean, mean, metric-focused scale-up machine👗 Hire slow, fire fast: the mindset shift needed with talent and most overlooked aspect of dismissing staff👗 Successful growth hacks with viral marketing (organic social done right!)👗 The power of networking and Bianca's advisory board for life👗 PLUS! What Victoria Beckham had to do with Whering!Download the app here: https://whering.co.uk/- Want more? Follow Steph:🤍 Instagram: https://www.instagram.com/stephmelodia/🤍 LinkedIn: https://www.linkedin.com/in/stephaniemelodia/ 🎬 Watch the episode on YouTube: https://www.youtube.com/@stephmelodia/ 🙏🏼 Support the show on Patreon: https://www.patreon.com/user?u=108229517 🎧 Don't forget to subscribe, rate, review, and share with a friend!
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EP34: "I built the Clueless wardrobe" | Bianca Rangecroft, Founder & CEO of Whering
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