EP342: Amazon's Fulfillment Expansion Into 100 Cities: What Sellers Must Know Now

Amazon's plan to build 1,000 new fulfillment centers across 100 cities isn't just a headline, it's a seismic shift in how your brand might operate within the Amazon ecosystem. Neil Twa dives into the implications for sellers at every level, from those just launching to operators managing million-dollar brands. With Amazon's expansion, the question isn't if it will affect you, but how. Neil shares a real-world example from one of Voltage's home goods brands, showing the impact of a standard FBA setup and how this expansion could change the game. He outlines three critical moves to make now: pull your inventory placement report, map it to your top buyer zip codes, and adjust your strategy before Amazon completes its massive build-out. This episode is a must-listen for anyone who wants to stay ahead of the curve and not just react to Amazon's moves. Ready to implement with us? Join the Voltage Business Builders cohort at voltagedm.com?utm_source=rss&utm_medium=show_notes&utm_campaign=ep339 See your Amazon numbers in one place and protect your margins with Caiman Data at voltagedm.com: https://voltagedm.com?utm_source=rss&utm_medium=show_notes&utm_campaign=ep339&learn_mcp=1