EP35: Noel Tock on building products on WordPress

This is part 2 of our interview with Noel Tock. He built a SaaS app on top of WordPress. In part 1 we talked about the thinking behind that, in part 2 we talk about the lessons he’s learned along the way. Sponsors This show wouldn’t be possible without these great sponsors. When you support them, you support the show! Sprint.ly has been there from the beginning. Perfect for software teams of 3 or more people, Sprint.ly is the easiest way for managers and developers to track the software development process. You and your team can try Sprint.ly for free, go to  www.sprint.ly. Use the code productpeopletv2013 to get 10% off! I also just discovered KnowAds. The hardest part about online advertising is figuring out what works. KnowAds reveals your competitor’s campagins showing you exactly what’s working for them. You get to see their most successful ad copy & ad placements. Go to  productpeople.tv/ads and sign-up for an account. And finally,  if you’re trying to set-up an online store, you need to use Shopify. I’ve tried setting up dozens of online stores for clients, and there are always so many headaches: handling payment gateways, multiple currencies, taxes, shipping rates. Shopify solves all of these problems for you. I want you to go to  productpeople.tv/shopify and get a 14 day free trial. Notable quotes Classic product myth: “Build and they will come. Just because you have a great product, doesn’t mean people will come.” “Our best source for traffic is  www.better-restaurant-websites.com” “The people that come through footer links on our clients’ websites convert the best.” “Don’t use Bootstrap for your app’s design.” Show notes Noel Tock Happy Tables www.better-restaurant-websites.com 🎙️ Podcast hosting is provided by Transistor.fm.📺 Learn how to start your own podcast!