Ep38: Lawrence Taylor

Hello and welcome to the Get More Customers podcast with me Michael Angrave. I’ve got an awesome episode today as I’m joined by Lawrence Taylor from Taylor Pickering. Lawrence runs an excellent plumbing and heating business which is based in Leicester and really understands what his customers are looking for and turn his back on the bad reputation which so many of his competitors are bound by. He is also a VIP as he’s Platinum Level Go Websites customer, and we recorded this episode hot off the press after completing his annual renewal after an incredible year of lead generating for his business. With the lead generating clearly in hand, we’re able to dig deeper on more of the back-end elements of encouraging these customers to buy more frequently and spend more when they do. During the episode we come up with some awesome ideas for how he can develop a strategy for getting his engineers to sell more stuff without doing any ‘selling’ at all, just by adding more free value. I know what we talk about here is rare in business, but could be applied to absolutely any company that is looking for more customers and profit. I hope you enjoy this as much as I did. Here’s Lawrence to tell you more... www.gowebsites.co.uk