EP38: LIVE Coaching Session - Listen to Alex Analyze a Real Storage Deal From Top to Bottom with Brandon Rickman episode artwork

EPISODE · Dec 11, 2025 · 45 MIN

EP38: LIVE Coaching Session - Listen to Alex Analyze a Real Storage Deal From Top to Bottom with Brandon Rickman

from Storage Wins · host Alex Pardo

Ever look at a storage deal and think "I have no clue if this is actually a good deal or a financial disaster?" You're not alone. Most investors guess, cross their fingers, and hope they didn't just overpay by six figures. In this special live coaching episode, Alex sits down with Brandon Rickman, a successful single-family investor making the jump into self-storage. You'll hear Alex analyze a real storage deal step by step, how to spot red flags, what the numbers actually mean, and how to know if a deal is worth pursuing or walking away from. This is as close as it gets to having Alex look over your shoulder while you analyze your own deal. You'll Learn How To: Tell if a storage deal is worth a deeper look in under 10 minutes Quickly estimate what a facility is really worth Understand cap rates without the confusion Compare street rates to find hidden upside Avoid overpaying for a deal that looks good on paper What You'll Learn in This Episode: [00:00] Why most investors overthink storage deals and still get them wrong [04:00] Brandon's jump from single-family into self-storage development [08:30] The one mistake that causes investors to overpay for storage facilities [12:45] How Alex quickly estimates a deal's value using simple math [18:00] Understanding cap rates without the confusion [23:30] How to compare market rates to uncover hidden upside [30:00] What makes a storage deal worth pursuing vs. walking away [38:00] Why buying on pro forma can destroy your returns [43:30] Why they're turning this into a two-part deep dive Who This Episode Is For: Investors curious about getting into self-storage but unsure how to evaluate deals Single-family investors ready to transition into long-term cash-flow assets Anyone tired of guessing and wanting real clarity on deal analysis Why You Should Listen: If you've ever felt overwhelmed by storage numbers, cap rates, or underwriting, this episode will give you clarity. You'll hear Alex break everything down in plain English using a real deal, real questions, and real coaching. No hype, just practical insight you can actually use on your next deal. Follow Alex Pardo here: Alex Pardo Website: https://alexpardo.com/ Alex Pardo Facebook: https://www.facebook.com/alexpardo15 Alex Pardo Instagram: https://www.instagram.com/alexpardo25 Alex Pardo YouTube: https://www.youtube.com/@AlexPardo Storage Wins Website: https://storagewins.com/ Follow Brandon Rickman here:  Brandon Rickman Website:https://www.theflipgenius.com/ Brandon Rickman YouTube: https://www.youtube.com/@BrandonRickman Have conversations with at least three to give storage owners, brokers, private lenders, and equity partners through the Storage Wins Facebook group. Join for free by visiting this link: https://www.facebook.com/groups/322064908446514/  

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EP38: LIVE Coaching Session - Listen to Alex Analyze a Real Storage Deal From Top to Bottom with Brandon Rickman

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