EP38. 數據分析的意義 - 虛實整合，在門市具體執行及客戶體驗的運用

from 電商放手一搏 · host 首邑電商顧問

電商放手一搏第 38 集，數據分析的意義 - 虛實整合，在門市具體執行及客戶體驗的運用老生常談的 OMO 虛實整合，很多擁有線上線下通路的品牌都知道要做，多數也正在進行，但是 OMO 做的是否連貫、順暢，真的有放大品牌在零售獲利嗎 ? 或是執行的過程中經常卡關、做了但是只做一半 ? 其實可以從品牌的立場、第一線的銷售人員、消費者需求，以上幾個不同的面向來思考 OMO 怎麼做 ? 本集來賓：想不同國際股份有限公司執行長 Matty 留言告訴我你對這一集的想法： https://open.firstory.me/user/cldwg7z930mfj01t47yii3icj/comments Powered by Firstory Hosting

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EP38. 數據分析的意義 - 虛實整合，在門市具體執行及客戶體驗的運用

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This episode is 37 minutes long.

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This episode was published on November 17, 2023.

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