EP394: Building A Successful Creative Brand with Jame McElroy and Two Crow Collective

You think e-commerce isn't for you, the musician? Or maybe you just have doubts about its long-term viability. Think again...   In this episode of Creative Juice, Jack and Circa catch up with Jame McElroy, founder of Two Crow Collective, who pivoted from the world of band merch into building a successful e-commerce brand! Learn about bootstrapping a brand during COVID, how Jame found success selling shirts online, and what musicians can take away from his journey to build a thriving merch revenue stream!   Whether you're trying to grow your income streams or want to level up your merch strategy, this episode will open your eyes to the possibilities with e-commerce in your music career!   DISCOVER: - How Jame Bootstrapped A Successful E-commerce Brand From Scratch - What Lessons From Band Life Translated Into E-commerce Success - Why Your Merch Strategy Doesn't Need To Rely On Touring - How Sharing Your Authentic Story Can Drive Sales - How The DIY Ethos Paid Off For Two Crow Collective - What Long-Term Success Looks Like For Online Brands   RESOURCES: Learn The Top Music Marketing Strategies Inside IndiePRO Two Crow Collective Follow Jame on Instagram Join Us In The Indepreneur Discord Server! Looking to expand your team or need marketing help? Apply to work with IndieX!