Ep42 JD Gershbein - Developing Your LinkedIn Mindset

Today on the show, Strategy + Action = A LinkedIn Style Mindset JD Gershbein is on the show today and we dig into developing your LinkedIn Style. This goes beyond LinkedIn and really applies to all the ways you can show up online or offline. This gets into intentionality about when you're going to show up somewhere, what's your style? Not necessarily the "I'm going to be that person who just lights up the room and dressed impeccably," although that's always great to strive for as well. But it really gets into just how you're going to show up. We certainly do dig in a lot around how you present yourself on LinkedIn so that when somebody is considering connecting with you that the two and a half seconds that they go to your profile, or they see you putting out content of some kind, what's what version of you that they see? It really pays to be purposeful and intentional with that as a reflection on you as a professional, your company if you own your own business or the company you're working for. And JD brings up the point that LinkedIn is still a business community. So, just like how you're going to show up a certain way when you're interacting in the business world, a lot of that applies here on LinkedIn. And so what JD has done is really gone full force into creating this LinkedIn Style Guide, his newsletter where he helps his audience with their style. And then he speaks on this subject and works with clients to help develop their style on LinkedIn so that they show up the best way possible. So we have a blast in this conversation and we even get into how improv and what JT is doing all tie in together and the community he's building around that.