EPISODE · Feb 12, 2020 · 43 MIN
EP48 | Aazar Shad (Userpilot) - How churn can be masked during rapid growth and how to identify it
from CHURN FM · host Andrew Michael
Today on Churn.fm, we have Aazar Shad, Head of Growth at User Pilot!In today's episode, we discussed how Aazar realized User Pilot had a churn issue as they were rapidly growing, the signals he uses to identify churn risk, and how he went about building the customer success team from nothing. We also dived deep into the power of visualizing progress in the onboarding phase and how transparency can be a tool to keep your customers engaged.As usual, I'm excited to hear what you think of this episode, and if you have any feedback, I would love to hear from you. You can email me directly on [email protected]. Don't forget to follow us on Twitter.
What this episode covers
Today on Churn.fm, we have Aazar Shad, Head of Growth at User Pilot! In today's episode, we discussed how Aazar realized User Pilot had a churn issue as they were rapidly growing, the signals he uses to identify churn risk, and how he went about building the customer success team from nothing. We also dived deep into the power of visualizing progress in the onboarding phase and how transparency can be a tool to keep your customers engaged. As usual, I'm excited to hear what you think of...
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EP48 | Aazar Shad (Userpilot) - How churn can be masked during rapid growth and how to identify it
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