EP5 - The Original Influencer: Kate Morgan on Publicity P...

What this episode covers

In this episode of ViralBrand TV, Rick Schirmer sits down with powerhouse publicist Kate Morgan, whose clients span beauty, wellness, lifestyle, and beyond. Kate shares her journey from arriving in America with just $300 to running a globally recognized boutique PR firm. She reveals the strategies behind earning editorial placements in Vogue, GQ, Oprah, and more, and explains why a strong PR strategy is as essential as marketing for building viral, lasting brands. From identifying “white space” in crowded markets to leveraging affiliate programs and Amazon presence, Kate unpacks the modern rules of publicity, media, and brand credibility. Entrepreneurs and business leaders will gain insights on how to secure dream clients, create viral buzz, and master the art of influence in today’s fast-changing media landscape.

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Frequently Asked Questions

How long is this episode of ViralBrand TV with Rick Schirmer?

This episode is 33 minutes long.

When was this ViralBrand TV with Rick Schirmer episode published?

This episode was published on March 24, 2026.

What is this episode about?

In this episode of ViralBrand TV, Rick Schirmer sits down with powerhouse publicist Kate Morgan, whose clients span beauty, wellness, lifestyle, and beyond. Kate shares her journey from arriving in America with just $300 to running a globally...

Can I download this ViralBrand TV with Rick Schirmer episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.