Ep5 This Week in Ecommerce: When to Start Paid Advertising? | Retail Recession & Apple's China Trouble

Welcome to This Week in Ecommerce, your go-to podcast for the latest news and insights in the online retail world. In episode 5, our hosts, Mal Chia and Paul Waddy dive deep into the following highlights: Retail Recession: ABS data reveals that the retail sector is technically in a retail recession. Retail employment has fallen, and sales have declined for three straight months. Mal and Paul discuss the implications and strategies for retailers in this challenging environment. Apple's Troubles in China: Apple's shares have fallen as China bans the use of iPhones by government officials. The hosts explore the reasons behind this move and the broader implications for Apple's revenue in China. When to Start Paid Advertising: A listener question from Kelly Montgomery prompts a discussion on when businesses should start using paid advertising on platforms like Facebook and Google. Mal and Paul provide valuable insights on the importance of product-market fit and organic growth before investing in ads. . Don't forget to follow our page and leave a review if you enjoyed the discussion. . #ecommerceagency #ecommerce #ecommercemarketing #ecommerceaustralia #ecommercebrand