EPISODE · Apr 24, 2019 · 38 MIN
EP6 | Nir Eyal (Hooked) - Frequency is the key to building habits into your product
from CHURN FM · host Andrew Michael
In this episode, I share the mic with Nir Eyal, author of the best-selling book Hooked: How to Build Habit-Forming Products. Listen in as Nir explains the Hook Model, the role of frequency and why frequency is the number one reason your product is not going to become a habit, the ethical way to build habit-forming products, and his new book Indistractable.
What this episode covers
In this episode, I share the mic with Nir Eyal, author of the best-selling book Hooked: How to Build Habit-Forming Products. Listen in as Nir explains the Hook Model, the role of frequency and why frequency is the number one reason your product is not going to become a habit, the ethical way to build habit-forming products, and his new book Indistractable.
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EP6 | Nir Eyal (Hooked) - Frequency is the key to building habits into your product
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