EP70 – CHEATING, APEX ATHLETES & THE BUNNINGS MARATHON episode artwork

EPISODE · Jan 23, 2026 · 1H 10M

EP70 – CHEATING, APEX ATHLETES & THE BUNNINGS MARATHON

from In the Beginning Podcast · host Liam Flanagan and Courtney Atkinson | Running and Marathon Tips

This week on In The Beginning, Courtney and Liam unpack one of the wildest stories in elite sport — ski jumpers allegedly injecting acid into their genitals to gain a competitive advantage ahead of the Winter Olympics. From there, the boys dive into where “gaming the system” ends and cheating begins, the rise of the so-called Apex Athlete (110kg bench x10 + a 2:50 marathon), and why HYROX has become a $140m fitness monster. There’s a reality check on marathon culture, a deep appreciation for patience in training, and a left-field brainstorm on why Bunnings should sponsor a marathon. Red Bull Race the Sun - Register InterestArmidale Running FestivalFollow the podcast on Instagram ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@inthebeginningpodcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Courtney on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Strava⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Liam on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Strava⁠⁠⁠⁠⁠

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EP70 – CHEATING, APEX ATHLETES & THE BUNNINGS MARATHON

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