EPISODE · Apr 30, 2023 · 43 MIN
Ep71 行銷課沒教的B2B, Growth Marketing 是什麼?
from 菜鳥的職涯筆記 · host marketer_isabelle
學校只說B2B 跟B2C的差異是鎖定不同客群卻少說很多細節…這集就是b2b marketing的課後輔導班，將提到行銷跟業務部門會怎麼分工、如何精準鎖定ICP、以及在較長的購買週期如何持續維繫客戶關係。當中我也會不定時的穿插與B2C 的行銷手法差在哪裡，行銷人、或是想創業的人絕對不能錯過這集！ 🎯上IG看職場生存筆記｜美國求職技巧｜美國留學申請的懶人包: marketer_isabelle 或是想聽特定主題、匿名發問/建議，可以填寫：https://forms.gle/BV471q7NhqvSeirr5 🙋 來賓介紹 Xanthe - Senior Growth Marketer https://www.linkedin.com/in/xanthe-min-shan-hsu716/ 📣 Special Shout-out Audio Engineer: Wayne Yang Beatmaker: Jeffrey Hsueh -- Hosting provided by SoundOn
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Ep71 行銷課沒教的B2B, Growth Marketing 是什麼?
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