EP96: Beauty Everywhere: Connecting Brands, Retail and Consumers with Liza Rapay

In this episode, Wendy Liebmann talks to Liza Rapay, Vice President, Head of Cosmoprof North America, and Founder of Beauty New York, about the importance of bringing industry, innovators and consumers together to grow the beauty business in chaotic times.They discuss:The importance of connecting the industry in-person to build relationships, and drive innovation, education and growthHow the beauty industry has changed: the influence of small brands from around the globe; the impact of consumers as brand builders; and the growing number of places to shop for beauty in a digital ageWhat beauty means to consumers today and the breadth of categories that participateWhat it takes to ensure beauty remains resilient in challenging economic timesThe role Cosmoprof’s US events in Las Vegas, Miami and soon in New York City play in connecting and growing the industryWhat the industry – brands and retailers – need to do to ensure beauty remains relevant in the coming yearsGet Your Tickets to Beauty New York Here!Send us Fan MailVisit our website for transcripts, links mentioned on this episodes, and video podcasts. Subscribe and rate us with your favorite podcast app!