EP97: Kathleen Shannon - Creative & Strategic Branding Will Help Your Bookkeeping Business

What do you want to be known for? Your brand can get to the heart of what you want to say, create a vision for where you're going next, and give you renewed focus and confidence in sharing what you do. Kathleen Shannon, who is the co-founder of Braid Creative and the co-host of the Being Boss podcast, has perfected her branding. Through her work at Braid Creative and Being Boss, she has helped thousands of creative entrepreneurs worldwide to authentically brand and position themselves as creative experts, cultivate confidence in their business, and blend more of who they are into the work they do. She continues to have a positive impact by co-authoring the book, Being Boss: Take Control of Your Work and Live Life on Your Own Terms. During this interview, you'll discover... Branding advice and insights Brand vision, positioning and platform Creative services and media strategy To find out more about Kathleen, visit https://www.thesuccessfulbookkeeper.com.