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Episode 021 - Is OOUX just a useless IA rebrand? episode artwork

EPISODE · Sep 2, 2021 · 41 MIN

Episode 021 - Is OOUX just a useless IA rebrand?

from The UX Level-Up · host Sophia V. Prater

In this episode of the podcast, Sophia goes solo once again to address a question someone in the OOUX Self-Paced Masterclass Program brought to her from a senior UXer who just didn't see the value of OOUX when information architecture already exists. It's one she's heard more than once from those familiar with IA. Is OOUX just a rebrand of IA that no one asked for and no one needs?  LINKS: Learn more about the 4 unintuitive objects: ooux.com/4mistakes Get your ticket for the UX Hustle Summit: uxhustle.org Talk to me about Information Architecture and OOUX on twitter: @sophiavux

What this episode covers

In this episode of the podcast, Sophia goes solo once again to address a question someone in the OOUX Self-Paced Masterclass Program brought to her from a senior UXer who just didn't see the value of OOUX when information architecture already exists. It's one she's heard more than once from those familiar with IA. Is OOUX just a rebrand of IA that no one asked for and no one needs?  LINKS: Learn more about the 4 unintuitive objects: ooux.com/4mistakes Get your ticket for the UX Hustle Summit: uxhustle.org Talk to me about Information Architecture and OOUX on twitter: @sophiavux

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Episode 021 - Is OOUX just a useless IA rebrand?

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How long is this episode of The UX Level-Up?

This episode is 41 minutes long.

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This episode was published on September 2, 2021.

What is this episode about?

In this episode of the podcast, Sophia goes solo once again to address a question someone in the OOUX Self-Paced Masterclass Program brought to her from a senior UXer who just didn't see the value of OOUX when information architecture already...

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