Episode #029 // Medien in Transformation // mit Anita Zielina

from Corporate Therapy · host Human Nagafi, Mary-Jane Bolten, Anita Zielina

Schickt uns euer Feedback zur EpisodeIn Episode 29 werfen wir einen Blick auf die (Informations-)Medien. Während wir zwar aus der Nutzerperspektive sehen, was sich da tut, hat unser Gast deutlich tiefere Einsichten hinter die Kulissen: Anita Zielina erklärt uns was die Veränderungen des Nutzerverhaltens für die Geschäftsmodelle, Führung und Kultur von Medienhäusern bedeutet – von Subscription Modellen bis Creator Economy – wo die Industrie heute steht und wo sie (vielleicht) hingehen könnte.Die Folge in einem Satz: Anita betont die Wichtigkeit der Veränderung in Führung und Zusammenarbeit – denn, „the proof is in the pudding“; Mary-Jane fragt sich, wie viel Vertrauen Verlage durch Experimente aufs Spiel setzen (können) und Human findet, unser Konsumverhalten wird „komisch.“Show Notes:Mehr zu Anita: https://www.journalism.cuny.edu/faculty/anita-zielina/Entrepreneurial Journalism Creators Program: https://www.journalism.cuny.edu/centers/tow-knight-center-entrepreneurial-journalism/entrepreneurial-journalism-creators-program/

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This episode is 1 hour and 7 minutes long.

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This episode was published on October 2, 2020.

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